While reading Valerie's Walk Along series I recall this question .

So I have a blog, I have a site promoting Clixsense.
Now, how should I make them "seen" by Search Engines?

I found some materials but I've got lost when reading about ""keywords density" and things like that.

Nothing wrong with reading all that stuff, but I don't. The thing about search engines such as google,
they change what they do and how they do it, all the time.

What I discovered many years ago that still works fine for me, is to ignore everything you read about seo.

I think the best thing anyone can do is firstly to never let a site go.
In other words, if you have a blog or a specific website, never take it down.

The first website I ever put online, is still online today. It's been online for 12 years or more.
It's a terrible domain name too. So the first thing is to choose a good domain name and good title for your site
or blog.

Longevity seems to be a big key in most everything online.

The second thing is to make sure your keywords really do match up with the content.
If you are focusing a lot on ClixSense, make sure you put 'clixsense' in your meta tags.

The third thing is to in fact have a lot of solid content.

The fourth I believe is to use a lot of extras but don't over do it and make sure what you do makes
sense that you do it. What I mean is bold, italic, underline, highlite, and so on,
specific words and sentences. Use examples when possible.

The bottom-line is to just think of it like you would a paper you have to write in school....only more
relaxed.

Then, everything else you create, put your main link on those pages.

What I am going to put forth here is mostly per page, not per site. Each page is an individual to search engines and people searching.

With search engines, it seems that if everything on two pages are equal except one, the one that is different will win the higher spot. As example, if your page and my page are equal in all except age, the one that is older will be above the other.

Following that thought, you do not always have to be the first listing on the search results. Being on the first page can be just as good. In some cases you may still do well on the second page or so on.

Here are some of my thoughts on how to SEO.

The Title of the page

The "Title" of you page is important. The title tag in the HTML of your page, limited by length restrictions, is the link to your page that shows on the search results. As example, if you titled your page -The Weather of the World-, Search engines would index it as such and people looking for that sort of information would be apt to visit that link.

Keep the title short and to the point of what the page is about. Remember that there is a length restriction on the search results. Somewhere between 10-70 character, counting spaces, seems to be the general consensus. As example: "This is a wonderful place on the internet to find information on and about ClixSense" might be cut off at the "a" on about, depending on the search engine.

Make the title meaningful and be sure it matches the subject matter of you page. If your page is about the history of weather, make the title match that. A title of "The Weather of the World" might seem ok, but a person looking for weather history might skip that listing even if it is the first on the results page.

The Content

"Content is King!" You might have read that. It is true, but there is more to it than that. Search engines seem to have to places they use to get the snippet of the page content that shows in the search results.

One place is the meta tag named "description" <meta name="description" content="put your description here.">. Again, there is a length limit. Somewhere between 70-160 character, including spaces, seems to be the consensus.

The other place that search engines might get a description to display in the results in from the content of the page. There is a lot of opinions on this bit. Some think that the first 70-160 characters of the first paragraph are used and other think that the description is chosen from different places in the content of the page. I agree with the latter when applied to Google.

In either case, you want the content to be informative and match what the page is about

Keywords

These seem to be almost archaic, but it doesn't hurt to have them. Again, the rule is to match what the page is about. About 10 keywords or keyword phrases are enough. What! Keyword phrases?!? Um. oh, yeah. Um, you can use short phrases as keywords. Ten three word phrases seems to be the general consensus as a limit. Each phrase or keyword separated by a comma. Example - <meta name="keywords" content="this phrase, phrase, a good phrase, some other phrase">

Domain name

Important also is the domain name, as Valerie mentioned. "monsters.com" would not be a good domain match for a site about weather.

A Google result

Let's look at a search result for the term the weather of the world -

Weather around the World <- This is the title of the page. Only about 24 character, including spaces.

www.timeanddate.com › Time Zones › World Clock <- This is the domain without the http:// prefix.

Weather across the world. ... Local time and weather around the world. °F; °C · Abu Dhabi, Sun 2:02 PM, Passing clouds. Mild. 70 °F, Damascus, Sun 12:02 PM ... <- This is the description from where ever it was taken. Note the bold and the "..." that indicates the key search terms matched and concept that these words were taken from several places in the content.


Notes

Please forgive the length of this reply and any grammar and spelling mistakes.

The html I used as examples would probably not be needed when using the methods in Valeries walk throughs. Just typing in the keywords and the other information as instructed would be all that is needed. I used the html for those that might be trying to code there own html.

All of the above is just my thoughts and experience. As noted by Valerie, search engines are in a constant state of change. What works today might not work tomorrow. I do, however, think that the title will continue to be important for both the search engine indexing and getting people to visit your page.

If I were to put importance to each, I would go this way:

1. Age of site. How long it has been online.
2. Title of page.
3. Content of page.
4. Domain name.

Good luck to you all.

Frank

Look at this for example:

<title>GDI -- Earn a Six Figure Income at Home</title>
<meta name="description" content="What is this Business Opportunity with GDI that I keep hearing about? It's a Quality Premier Domain Name, Hosting, Site Builder, Email Service Provider that pays... a Substantial, Recurring Income Each and Every Month! Starting Today!">
<meta Name="keywords" content="global domains international,online mlm business, internet business opportunity, online internet business opportunity, make money online business, work at home internet business opportunity, business internet money online opportunity, internet home base business opportunity, internet homebased business opportunity, business internet nationwide opportunity provide services, internet business opportunity mlm, gdi, inc 500, bbb, BBB, GDI, MLM, six figure income, fcc.">

After taking a strong look at that, you will see of course, the title and how I dashed it.

You will see the description, and what I did in the description. My first descriptor sentence is a question. My second descriptor sentence is the answer... and I carried the answer on with more detail...which is a run on sentence into the last of the description.

Take a look at my keywords.... My keywords start out with phrases and finally end with one words which are for the most part, nothing more than abbreviations.

Here's the thing about that page...I made that page I think it was 8 or more years ago. It's actually a rather horrific page. A couple of times, I have gone in and added a link, edited some brief content. For the most part, I don't touch it. For some reason, there is some content that overlaps....words ontop of words which make it impossible to read. But I wouldn't dare try to fix it. I'm not sure why it does that because originally when I created the page, it was fine. The reason why I won't dare touch it is because for EIGHT YEARS it has been in the top of google for the keyword 'gdi'. It was for many years, the very first listing in google for that keyword. And often, it was above the gdi corporate site. Now more recently some times when I go over to google and look, it will be on the top of the second page, the next day I may go look and it's back on the first page.

I'm not sure exactly what it is about that page that google likes. I've looked and looked at that page over the years.
I did something right but never been exactly sure, what.

valerie wrote:
I'm not sure exactly what it is about that page that google likes. I've looked and looked at that page over the years.
I did something right but never been exactly sure, what.

Age and lots of content. <ducks and runs> When first put online the content probably got it going. As the site aged, it gained more credibility. Of course, this is just guesswork on my part.

I've seen pages that were a lot worse than that one. Some make me wonder how a web browser manages to even display them.

I don't know, Frank. That page has been there for 8 years, in basically the same place. And I always tell
people to be sure and keep your content/pages updated. But I am the worlds worse, at keeping pages updated.
I have barely did anything at all to that page over the years. In 8 years, I've probably edited the page slightly
no more than 4 times, if that.

Some times you'll click a top listed page, and it never comes up, or you get error pages. Google is certainly
far from perfect.