I really don't know what you mean at all.
Advertisers purchase ads. When their allotment of ads run out, that is it, period. They
can of course, purchase advertising again. It's really a very very very simple process
and it is also very simple to understand. Think of a package of candy. You go to the
package of candy and you take one out and you eat it all up. The candy you took from
the package is where? It's in your digestive system. It's already used. It's gone. It
is no longer visible. What do you do now? Well, you have a choice. You can do nothing.
OR....you can go back to the bag of candy and get another one.
I am not so sure why there are members having difficulty understanding that. I am
addressing this to everyone that does not understand how people buy advertising.
Advertising is not forever. An advertiser pays money to choose an advertising package.
When the package runs out, the advertiser may return at some point to buy another
advertising package. Then again, the advertiser may not ever return and may never
buy another advertising package.
There is NOT an issue!