#10 by nobenjo2 » Sun Apr 09, 2017 22:19
Used to own a small retail store...so a bit about prices.
2 liters were bulk packed, thrown on the shelf, no worries, no hassle.
The smaller bottles, tediously removed from the plastic, placed in the cooler,
one small bottle at a time, labor intensive. That cooler sits and runs 24 hours
per day, consuming costly electricity. And just in case it is being overlooked....
It takes many thousands of sales to recover the cost of that cooler....
And then when it comes time to process at the cash register....that small item
labor cost is the same as the larger bottle....
The large bottle is sold hot. The customer purchasing the smaller bottle may drink
it immediately, cold....
So the cheaper, hot 2 liter has an additional cost. The consumer must purchase a refrigerator
or ice, or make ice in the freezer, pay the cost of that cooling process.......AND then provide
a container to put the liquid into....another cost....disposables are expensive....and a glass
that is washed requires soap, hot water, and the consumer's valuable labor....soap and hot
water are not cheap.....
I will pay the higher price, gladly for a cold beverage that I can consume immediately.
Semper Fidelis,
Ben South